Lg OLED48A16LA 48" 4K OLED Smart TV with Self- lit Pixel Technology

Key features:
- LG 4K SELF-LIT OLED: For infinite contrast + 100. colour fidelity
- α7 Gen4 AI processor 4K: Stunning picture + sound
- Dolby Vision IQ and Dolby Atmos: Vivid Cinema, Sport + Gaming
- Ultra wide viewing angle: Uncompromised picture quality at any viewing angle

Take your family’s film nights to a whole new level with this 48” LG 4K OLED TV. Packed full of industry-leading features, it’s a must-have for every home cinema set-up.

LG Technology:
Bring the cinema experience home with the OLED48A16LA. You’ll be blown away by the quality thanks to LG’s latest technology. In contrast to traditional LED technology, LG OLED screens pack Self-Lit pixels which work independently to emit their own light. The result is perfect black levels, outstanding colours, infinite contrasts, and the sharpest details even in the darkest of scenes. Plus, thanks to the ultra-wide viewing angle, you can enjoy stunning picture quality no matter where you sit.

Specially optimised for OLED TVs, LG’s most powerful α7 Gen4 AI processor 4K creates clean, detailed, and sharp images. Partnered with Dolby Atmos audio, immerse yourself in a surround sound experience, it will feel like you’re in the scene itself. And, thanks to Dolby Vision IQ, screen brightness, colour, and contrast are automatically adjusted for content and lighting conditions.

Added Entertainment:
Enjoy on-demand TV services, download apps from both Apple and Google Play stores, and play games with the fantastic webOS platform on the OLED48A16LA.Simply connect this LG TV to your home Wi-Fi, or use an Ethernet cable to explore a world of unlimited online content.

You’ll find a huge choice of built-in apps including BBC iPlayer, Netflix, Disney+ and Amazon Video. Settle the family debates and watch what you want, when you want with the integrated digital TV service and find your evening’s entertainment with ease by scrolling throug